What Does Cannabis Business Need in a Web Design?

Share This:

In this blog post, I will outline some of the unique needs of cannabis business owners and how to work with a web designer to get the best results from your website.

Cannabis businesses need web design services specific to their industry to really stand out and be successful. The cannabis industry is multiplying, but many cannabis businesses struggle with website design. This is because most web designers don’t understand the unique needs of cannabis businesses.

Your Cannabis Business Needs a Web Designer

Shot of a young web designer working on a computer in an office.
Shot of a young web designer working on a computer in an office.

By working with a web designer who understands the industry’s requirements, you can set yourself apart from the competition and improve your chances for success. 

Any cannabis business needs a website, and nowadays, cannabis web design trends are heavily focused on user experience and cannabis SEO for dispensaries and companies in the industry. 

However, you can’t just hire any web designer to create your cannabis website. You need a web designer who understands the cannabis industry and what your cannabis business needs to be successful.

Here are the cannabis industry and business owner’s unique needs and how to work with a web designer to get the best results from your website.

Needs #1: Your Web Designer Must Understand Cannabis SEO

Without cannabis SEO, your website will probably never be found by potential customers. Your web designer should also be able to help you create user-friendly websites that are easy to navigate and have all the information that your customers need.

Needs #2: Your Web Designer Should Be Able to Provide You with Ongoing Support

This is important so that you can update your website and keep it up-to-date, or they can make the updates for you and continue attracting new customers to your business for you. 

Understanding the unique needs of cannabis businesses is essential. And any cannabis business owner will tell you that understanding their needs for their specific industry is critical to their success. 

Needs #3: Your Cannabis Business Website Design

Cannabis websites need to be designed with a few key things in mind. They need to be compliant with state and local laws. This is super important. 

This means they can’t include any illegal content, such as sales of cannabis products to minors or anything that’s not allowed. And then, they also need to reach a wide range of audiences.

Cannabis businesses are often limited in their advertising options. Your website must be optimized for search engines, and that’s where cannabis SEO comes into place.

Needs #4: Work with The Designer and Make That Process Smooth for You

Cannabis businesses, as we know, have unique needs regarding web design. And first and foremost, it’s essential to create a website compliant with all local and state regulations.

Additionally, your website should be designed to attract and engage visitors while also providing them with the information they need to make a purchase.

Needs #5: Use Attractive and Engaging Visuals to Attract Customers to Your Site

This should include photos or videos of your products and attractive graphics and fonts. Also, provide customers clear and concise information about your products, including pricing, shipping, and return policies.

Cannabis businesses need to go above and beyond to create websites that meet the needs of their customers.

Following these tips, you can create a cannabis website design to help you succeed in today’s competitive market.

Why Work with a Web Designer for your Cannabis Business?

A young woman smiles and thinks, "Why work with a web designer for my cannabis business?"
A young woman smiles and thinks, “Why work with a web designer for my cannabis business?”

When creating a website for a cannabis business, it’s essential to work with a web designer who understands the cannabis industry because they’ll be familiar with specific regulations and restrictions that apply to cannabis businesses. They’ll also be able to create a website that complies with these regulations. 

One more thing they’ll be able to do for you is to be aware of the unique marketing challenges that cannabis businesses face. They’ll be able to create a website with which cannabis businesses can reach their target audience and be effective.

In short, working with a cannabis-focused web designer is essential for any business that wants to succeed in the cannabis industry. So that’s going to be necessary.

Why is working with a web designer who understands the cannabis industry important? 

As the cannabis industry continues to grow, it’s more important than ever for businesses to have a website specifically designed for the cannabis market.

And by working with a web designer who understands the cannabis industry, you can ensure that your website will meet all the needs and requirements of your business.

They Need to Be Compliant with State and Local Laws

A gavel rests on top of an open law book.
A gavel rests on top of an open law book.

This means they can’t include illegal content, such as sales of cannabis products to minors. Then they also need to reach out to a broad audience. Cannabis businesses are often limited in their advertising options. It’s important to understand that your website needs to be optimized for search engines.

Make sure you’ve got all your GDPR regulations in place. Make sure you have everything related to cookies. Everything should be on your website and compliant with the industry. 

In addition, your website should be attractive and engaging, providing customers with all the information they need to make a decision quickly without having to search around too much.

If you’re looking to create or redesign a website for your cannabis business, contact a web design company that understands the cannabis industry and specializes in that niche.

Cannabis Business Websites Need to Be User-Friendly and Easy to Navigate

A group of origami white boat cruising to one direction lead by a bigger yellow boat.
A group of origami white boat cruising to one direction lead by a bigger yellow boat.

Potential customers won’t stick around if they can’t find what they’re looking for on your website. And so, by working with a web design company that understands the cannabis industry, you can be sure that your website will meet all your business requirements and needs.

Provides Customers with Clear and Concise Information About Your Products

Including pricing, shipping, returns, and everything else, cannabis businesses need to go above and beyond to create websites that meet the needs of their customers.

And by following these tips, you can create a website that will help you succeed in today’s competitive market. All right, so keep that in mind as you move forward.

Conclusion

Working with a cannabis industry-savvy web designer is essential for any business that wants to succeed in the industry.

And as the cannabis industry continues to grow, it’s more important than ever for companies to have a website specifically designed for the cannabis market. You can ensure that your website will meet all of these needs.

Which of the needs above will you implement in your cannabis business first?

    Let's get Started







    Follow Us On:

    Courtney Clarke

    Managing Partner / Lead Web Strategist of QuickPro Digital Marketing

    Courtney Clarke is a Managing Partner and the Lead Digital Marketing Strategist at QuickPro Digital Marketing. You can find Courtney on LinkedIn and Instagram.

    Up Next

    Chat with a QuickPro Specialist Now

    We are ready and waiting to answer any questions you might have about our services.

    We’re committed to building websites that inform and convert visitors into customers. We want you, as a client of ours, to fall in love with your website–and get the results you deserve!

    Schedule a Discovery Call